Grow Your Business With Glofox Insights


Grow Your Business With Glofox Insights

This article will take you through;

  1. What is Glofox Insights and why you need it
  2. Overview Video
  3. Key features of Glofox Insights
  4. Next steps and additional support

What is Glofox Insights and why you need it

Do you know why your last member canceled their membership? Is there anything you could have done differently? Maybe they weren’t motivated. Maybe they weren’t engaged. Maybe all they needed was a nudge to come back to the gym or studio.

In reality, it’s all guesswork.

We’re launching a new tool called Glofox Insights. Eliminate the guesswork from your business and get certainty that your actions have a positive impact on your future.

Check out our latest webinar, where we show you how you can use Glofox Insights to better understand your customer base, act quickly, and improve the health of your business. 

With Glofox Insights retention reports, you can see how active your members are, the performance of each of your classes over time, and where you need to take action today to grow your profit tomorrow.

As well as increasing retention, you can use Glofox Insights to measure and increase leads, sales, and spend per customer.

Overview Video

Key features of Glofox Insights

This new Glofox add-on helps you dig deeper into your reports, giving you an in-depth analysis of your performance.

Ultimately, we're giving you the insights and the power to increase your revenue and get a step ahead of your competition. 

Your metrics will be grouped into 5 categories:

Member Activity

Here is where you will find everything you need to know about your member activity, this will detail your total members over time, new joiner, expired members, and more. 


Sales Activity

Your Sales Activity Reports will detail your total sales over time, a breakdown of how those sales were made, and where your clients are spending the most money, and how much expected revenue is on route to your studio. 


Lead Acquisition and Conversion

Here is where you can learn where your leads are coming from, how many trials have been purchased, and a breakdown of which leads are being converted. This is a great tool for marketing your services to ensure you're spending time and money in the best areas. 


Retention and Utilization

One of our most requested reports has been for retention purposes. These reports will ensure you are reaching out to clients that are on the verge of churn giving you a chance to keep them coming back to your studio. 


Member Demographics

These reports are vital for understanding your client base, making sure you're marketing to the right groups in the best way. 


All of these reports can be viewed on a weekly or monthly timeline and they can be compared against each other.

Next steps and additional support

We've included some additional resources below for you to get the most out of Glofox Insights:

If you have any questions regarding Glofox Insights, please reach out to us at, and we will be happy to assist you. In the meantime, check out some of our COVID-19 resources for more tips and best practices  

👉Podcast: Jack Thomas on Pricing and Packaging Your Online Offering

👉 How to Use SMS to Communicate with Your Members

👉How The World is Preparing for Life After COVID-19 

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1 comment
  • At about 9 mins, Finn switches to a view showing Member Activity; where on earth is the button to switch to that screen? The vast majority of important info is hidden inside these "Activity" tabs, but it never shows us how to access those screens. For the life of me, I cannot navigate this system to find what I am looking for, it's like trying to find a specific needle in big pile of needles!

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